Privacy policy
Last updated: 20 September 2026
What this site does
WatchSelector is an independent guide to designer watches. We do not sell watches and we do not take payments. When you click a link to buy, you leave our site and go to the retailer, which handles your order and its own data under its own privacy policy.
What we collect
| Data | Why | Lawful basis (UK GDPR) |
|---|---|---|
| Messages you send us by email (your name, email address and what you write) | To reply to you | Legitimate interests (answering enquiries) or steps you ask us to take |
| Technical data such as IP address, browser type, device and pages visited, collected by our hosting provider and by cookies or similar technologies | To run and secure the site, and to understand how it is used | Legitimate interests for essential operation and security; consent for non-essential analytics or advertising cookies |
| Click data from affiliate links, held by the affiliate network | To record that a visit came from our site so any commission can be attributed | Legitimate interests; consent where a cookie is set (see our cookie policy) |
The watch finder on our site works in your browser. Your selections (who the watch is for, look and budget) are not sent to us or stored by us.
We do not knowingly collect data about children. The site is aimed at adults.
Affiliate links and third parties
Our links to the retailer go through Awin, an affiliate network. When you click one, Awin and the retailer may set cookies or use similar technologies to record the referral. They act as independent controllers of that data, under their own policies. See our affiliate disclosure.
We use Google Fonts to display our typefaces. Loading them can send your IP address to Google. We may also use service providers such as our hosting company. We do not sell your personal data.
International transfers
Some providers, such as Google and Awin, may process data outside the UK. Where they do, they rely on safeguards recognised under UK data protection law, such as adequacy regulations or standard contractual clauses.
How long we keep data
We keep emails only as long as needed to deal with your enquiry and for a reasonable period afterwards in case of follow-up, normally no more than 12 months unless we need them longer for legal reasons. Cookie lifetimes are listed in our cookie policy.
Your rights
Under UK data protection law you can ask us to: access your personal data; correct it; delete it; restrict or object to our processing; and receive it in a portable format. Where we rely on consent, you can withdraw it at any time. To use any of these rights, email support@watchselector.com. We aim to respond within one month.
If you are unhappy with how we handle your data, you can complain to the Information Commissioner’s Office at ico.org.uk/make-a-complaint or on 0303 123 1113. We would appreciate the chance to put things right first.
Changes
We may update this policy. The date at the top shows when it last changed.